Gall's law in action -> start with a working simple system

The good folks at Evernote released a new product functionality today. The ability to take a picture and have it show up on your Evernote account with you doing nothing more than take the picture. The magic is not in taking the picture or the integration, to me the magic is in the words "you doing nothing more than take the picture". This is exactly what product management should be about, seamless, frictionless ways to enlist a person to use your product.

I am jealous, I want to use Evernote but I ended up paying money and buying OneNote and I feel guilty :-/ even though I stopped using OneNote a while back. *sigh*.. :) Maybe evernote should start a program where I can turn in my OneNote software and get a 15% discount or something so I don't feel guilty.

Any way this is very cool and imho a potential game changer -> http://bit.ly/6jEj (Evernote blog post)

Congratulations! fine people of Evernote.

Reference:

Galls Law -> http://bit.ly/iFIK (Gall's Law).

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